Camo for you AND your guitar: Michael Kelly's new Blake Shelton model
(Dave Molter | Posted 2010-05-05)
What well-dressed guitarist wouldn't want his guitar to have a matching outfit? It works for Rick Neilsen of Cheap Trick! The Michael Kelly Guitar Company announces that it has teamed up with award-winning country music artist Blake Shelton to create a unique, new signature model guitar. The Blake Shelton model is based on the company’s popular line of Patriot electric guitars but features a distinctive camouflage design motif on its body and headstock.
Shelton, who has charted six No. 1 country hits, has enjoyed considerable success with his song “Hillbilly Bone,” a duet with Country artist Trace Adkins. Shelton recently earned his first Academy of Country Music Award for “Vocal Event of the Year” and is now nominated for a 2010 CMT Music Award for collaborative video of the year.
“We are excited to have Blake endorse our guitars and to present this special instrument to the music community,” said Bill Xavier, Vice President of Sales and Marketing for Hanser Music Group, the parent company of Michael Kelly Guitar Company. “We believe this signature model reflects Blake’s artistry as a musician and his one-of-a-kind personality.”
The Blake Shelton Signature Michael Kelly guitar is a solidbody electric with a thick, deeply arched Maple top, Mahogany body and neck, Ebony fingerboard, Grover® Rotomatic™ tuners and two Rockfield® humbucking pickups. It produces big, rich tones with excellent sustain and – due to its thick Maple top – an articulate treble response. Its retail price is $999, with an approximate “street” price of $699.
To connect the guitar to Blake’s Country worldview, the instrument features a classic “cammo” design that utilizes green, brown and black colors. Unlike the intent of camouflage, this Michael Kelly guitar will make players stand out in a crowded marketplace.
Michael Kelly is owned, manufactured and marketed by Hanser Music Group (HMG), a third-generation music products company based in Hebron, KY. Other HMG brands include B.C. Rich Guitars, Kustom Amplification, Traben basses and Rockfield pickups. Davitt & Hanser, the sales and distribution division of HMG, has operated continuously since 1924.
From information ina press relases and tpon the Michael Kelly Guiytars website: www.michaelkellyguitars.com
